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MF

Rewards & Loyalty Dashboard

Real-time performance across every stacked offer and status-contingent reward.

Revenue Impact
$3.37M
▲ 18.2%2026 upside unlocked
Active Programs
42
▲ 6incl. 9 stacked offers
Total Redemptions
128,940
▲ 11.4%vs. prior period
Direct Deposit Retention
86.3%
▼ 1.1%maintaining active status

Redemption Trend

Stacked offers vs. single-event rewards
Stacked offers
Single-event
05k10k15k20kWk 1Wk 2Wk 3Wk 4Wk 5Wk 617,6007,400

Reward Type Mix

Share of active programs
42
Programs
Stacked offers 38%
Conditional 27%
Single-event 35%

Top Performing Campaigns

CampaignPartnerPacingRedemptions
Fanatics — Game Day Push
Conditional		 Fanatics
12,904
Sesame Place — Summer Attractions
Conditional		 Sesame Place
24,120
Dollar General — Always-On Rewards
Single-event		 Dollar General
9,310
NordicTrack — New Year Fitness
Single-event		 NordicTrack
9,310

Recent Activity

Deposit + Telco Stack published to production
12 minutes ago
New category Home added with 4 MCC codes
1 hour ago
Segment High Balance Members updated
3 hours ago
Grocery Cashback budget 90% consumed
5 hours ago

Custom Categories

Group MCC codes into reward-eligible categories used across rule flights.

Category Name
Filter by MCC
Category Name MCCs Included Actions
Shopping
Edit
r8374B364B364B364B364B364 +2
Dining
Edit
r5812B364B364B364B364B364 +2
Home
Edit
r5211B364B364
Travel
Edit
r4511B364B364B364 +3
Fuel & Auto
Edit
r5541B364
Grocery
Edit
r5411B364B364B364 +1
Entertainment
Edit
r7832B364B364 +1
Health & Wellness
Edit
r8011B364B364B364
Subscriptions
Edit
r5968B364 +2
Utilities
Edit
r4900B364B364
Showing 1–10 of 10 categories

Media Library

Upload and manage creatives for offer flights — banners, tiles, and campaign assets.

All assets34
Offer banners
Category icons
Partner logos
Archived
Drag & drop files, or click to browse

PNG, JPG, SVG or MP4 up to 25MB — recommended 1200×628 for offer banners

IMG
temu-hero-1200x628.jpg
live 1.4 MB
IMG
ebay-hero-1200x628.jpg
live 2.1 MB
IMG
1-800-flowers-hero-1200x628.jpg
live 1.4 MB
IMG
qvc-hero-1200x628.jpg
live 2.8 MB
IMG
swarovski-hero-1200x628.jpg
live 1.4 MB
IMG
doordash-dasher-hero-1200x628.jpg
live 2.1 MB
IMG
ulta-beauty-hero-1200x628.jpg
live 1.4 MB
IMG
allbirds-hero-1200x628.jpg
live 2.1 MB
IMG
vrbo-hero-1200x628.jpg
draft 2.1 MB
IMG
cvs-hero-1200x628.jpg
live 1.4 MB
VID
kroger-explainer.mp4
live 8.4 MB
IMG
7-eleven-hero-1200x628.jpg
live 2.8 MB
IMG
dollar-general-hero-1200x628.jpg
live 2.8 MB
IMG
family-dollar-hero-1200x628.jpg
live 2.8 MB
IMG
gopuff-hero-1200x628.jpg
live 1.4 MB
IMG
hotels-com-hero-1200x628.jpg
live 1.4 MB
IMG
nfl-shop-hero-1200x628.jpg
live 2.8 MB
IMG
wrangler-hero-1200x628.jpg
draft 2.1 MB
IMG
scrambly-hero-1200x628.jpg
live 1.4 MB
IMG
katapult-hero-1200x628.jpg
live 2.1 MB
IMG
amazon-walmart-hero-1200x628.jpg
live 1.4 MB
IMG
shipt-hero-1200x628.png
live 2.1 MB
IMG
hsn-hero-1200x628.png
live 2.1 MB
IMG
crocs-hero-1200x628.png
live 2.1 MB
IMG
home-depot-hero-1200x628.png
live 2.1 MB
IMG
disney-hero-1200x628.png
live 2.1 MB
IMG
dick-s-sporting-goods-hero-1200x628.png
draft 2.1 MB
SVG
whimstay-logo.svg
live 18 KB
IMG
self-hero-1200x628.png
live 2.1 MB
IMG
uber-hero-1200x628.png
live 2.1 MB
IMG
chevron-hero-1200x628.png
live 2.1 MB
IMG
chewy-hero-1200x628.png
live 2.1 MB
IMG
cracker-barrel-hero-1200x628.png
live 2.1 MB
IMG
blue-apron-hero-1200x628.png
live 2.1 MB

Advertisers

Partner accounts funding offers, campaigns, and flights on the platform.

Search Advertiser Name
Advertiser Name Campaigns Flights Budget Created On
TE
Temu
 1 2 $75k Jan 14, 2026
EB
eBay
 1 2 $250k Feb 12, 2026
18
1-800-Flowers
 1 2 $220k Mar 03, 2026
SH
Shipt
 1 1 $300k Mar 28, 2026
QV
QVC
 1 1 $500k Apr 08, 2026
HS
HSN
 1 1 $180k May 14, 2026
CR
Crocs
 1 1 $350k Jun 02, 2026
SW
Swarovski
 1 2 $420k Jun 10, 2026
DD
DoorDash Dasher
 1 2 $110k Jul 21, 2026
HD
Home Depot
 1 1 $700k Aug 04, 2026
Total 79 items
Back to Advertisers
Back to Advertisers

New Advertiser

Onboard a partner account before building its campaigns and flights.

1

Advertiser Profile

How this partner is identified internally and to Netspend customers.

Shown on the offer card in the Rewards tab.
2

Offer Source & Integration

Determines how conversions are tracked and which credentials this advertiser needs.

Merchant category codes used to match card transactions.
Strings matched against the transaction descriptor.
3

Brand Assets

Used across every offer this advertiser runs. Flight creative can override the hero.

Partner icon

Square, min 192×192. PNG or SVG. Appears beside the merchant name.

Used for the accent bar on generated creative and the source badge.
4

Commercial Terms

Caps the total this advertiser can spend across all of its campaigns.

5

Contacts & Approvals

Who signs off on creative and who to reach when a flight is paused.

Advertisers can be saved as a draft and completed later.

Campaigns

Advertiser-funded programs grouped into flights.

Search Campaign
Campaign Name Advertiser Name # of Flights Budget Start Date End Date Offer Type Status
Temu — Marketplace Always-On
Temu
2 $75k Jun 1 Sep 30 CJ Affiliate Live
eBay — Marketplace Always-On
eBay
2 $110k Jul 1 Oct 31 CJ Affiliate Live
1-800-Flowers — Seasonal Gifting Push
1-800-Flowers
2 $90k May 15 Oct 15 CJ Affiliate Live
Shipt — New Member Acquisition
Shipt
1 $140k Aug 1 Nov 30 CJ Affiliate Ended
QVC — Always-On Retail
QVC
1 $45k Apr 1 Dec 31 CJ Affiliate Live
HSN — Always-On Retail
HSN
1 $240k Sep 1 Dec 15 CJ Affiliate Ended
Crocs — Fall Footwear Drop
Crocs
1 $45k Feb 1 May 31 CJ Affiliate Live
Swarovski — Gifting Season
Swarovski
2 $140k Jun 15 Aug 31 CJ Affiliate Draft
DoorDash Dasher — Dasher Signup CPA
DoorDash Dasher
2 $110k Jun 1 Sep 30 CJ Affiliate Live
Home Depot — Home Refresh Season
Home Depot
1 $60k Jul 1 Oct 31 Impact Affiliate Live
Total 79 items
Back to Campaigns

New Campaign

Set up an advertiser-funded program, then add flights to deliver it.

1

Campaign Details

Which partner is funding this program, and what it is called internally.

Shown in the campaign table and on every flight that belongs to it.
2

Reward Objective

How the reward logic behaves. This sets the default for flights created under it.

Customer-facing wording shown on the offer card. Flights can override it.
3

Schedule & Budget

Flights must sit inside this window and draw down from this budget.

Auto-pause on budget exhaustion Pause every flight in this campaign when the budget is fully consumed.
4

Targeting Defaults

Inherited by new flights. Any flight can override its own targeting.

Debit Prepaid Demand Deposit
One flight per customer Stops a customer being mapped to two flights in this campaign at once.
5

Approval Routing

Who has to sign off before any flight in this campaign can go live.

Flights are added once the campaign exists.
Back to Campaigns

Campaign Details

Campaign Setup

Edit
Direct Live
NS
Advertiser
Netspend Core
View Advertiser Details
Flight Name Budget Start Date End Date Offer Type Status
DD Bonus — Core $1.8k May 1 Sep 30 Direct - Spend live
DD Bonus — Renewal $1.8k Oct 1 Dec 31 Direct - Spend scheduled

Flights

Time-bound budget and pacing windows that deliver a campaign's creative.

Flight Campaign Dates Daily Budget Delivery PreviewStatus
Temu — Wave 1
 Temu — Marketplace Always-On Jun 1 – Sep 30 $900
52% delivered
 live
Temu — Wave 2
 Temu — Marketplace Always-On Jun 1 – Sep 30 $700
0% delivered
 scheduled
eBay — Wave 1
 eBay — Marketplace Always-On Jul 1 – Oct 31 $1,300
74% delivered
 live
eBay — Wave 2
 eBay — Marketplace Always-On Jul 1 – Oct 31 $1,300
0% delivered
 scheduled
1-800-Flowers — Wave 1
 1-800-Flowers — Seasonal Gifting Push May 15 – Oct 15 $1,800
86% delivered
 live
1-800-Flowers — Wave 2
 1-800-Flowers — Seasonal Gifting Push May 15 – Oct 15 $3,500
0% delivered
 scheduled
Shipt — Wave 1
 Shipt — New Member Acquisition Aug 1 – Nov 30 $950
100% delivered
 ended
QVC — Wave 1
 QVC — Always-On Retail Apr 1 – Dec 31 $620
63% delivered
 live
HSN — Wave 1
 HSN — Always-On Retail Sep 1 – Dec 15 $3,500
100% delivered
 ended
Crocs — Wave 1
 Crocs — Fall Footwear Drop Feb 1 – May 31 $1,800
74% delivered
 live
Swarovski — Wave 1
 Swarovski — Gifting Season Jun 15 – Aug 31 $2,100
0% delivered
 scheduled
Swarovski — Wave 2
 Swarovski — Gifting Season Jun 15 – Aug 31 $2,100
0% delivered
 scheduled
Total 112 items
Back to Flights

Create Flight

Basic Info
Incentive Config
3
Ad Setup
4
Review and Submit

Flight Details*

NS
Direct Live
Active DD Bonus
05/01/2026 - 12/31/2026
$250,000
$90,000
Display-Only / Teaser OfferBypasses downstream reward caps and payout configuration — leaves only required Advertiser and Conversion settings.
Dates must fall within the Campaign's start and end date window.

Offer Source*

This determines which fields appear in Incentive Config (Step 2).

Target Criteria*

Link to Parent OfferInherit targeting from the parent campaign's offer.
Add Target Profile
Configuring incentive for Direct

Reward Structure*

Funding & Margin

93%

Stacking & Eligibility

Allow stacking with other active offersMembers can earn this reward in addition to other qualifying offers.
Active Direct Deposit Minimum Balance ≥ $500 New Member (< 90 days) Savings Goal Active

Spend Trigger(s)*

+
stacks with
Add Trigger
Stacked potential: up to $110

If a member completes both triggers within the flight window, both rewards pay out — the "$100 deposit + $10 telco" offer-stacking scenario from the PRD.

Status-Contingent Maintenance

Require ongoing status to keep reward activeIf the member's status lapses mid-flight, the reward pauses or reverts to base until the status is reinstated.
Active Direct Deposit Minimum Balance ≥ $500 Card Active (Not Dormant)

Stacking & Eligibility

Allow stacking with other active offersMembers can earn this reward in addition to other qualifying offers.
Active Direct Deposit New Member (< 90 days) Savings Goal Active
Preview state
Contract rate decreased

Maximum customer cashback is now 3.33% of sale (previously 10%). Your configured rate and payouts are unchanged, but the effective ceiling is lower until the contract recovers.

Daily budget cap reached — flight auto-paused

This flight spent its full $950 daily cap by 2:14 PM ET. No further commission will accrue or cashback be issued until the cap resets at midnight UTC.

Overlapping Direct offer detected

This merchant also has an active Direct Offer flight ("Fall Travel Rewards") targeting an overlapping segment. Members may qualify for both this affiliate link and the card-linked offer.

Merchant Details*

SHEIN
Web 15% New 1%
Item Sale
Fixed Duration (70 days)
1 day
Synced from CJ Program Terms · Last synced today at 10:42 AM

Offer Category

ShoppingApparel

Commission Structure*

Rates pulled from the active CJ contract — these drive Total CPA per transaction.

SituationTotal CPA
Return Customer Status (rank 1)1%
Base rate (rank 0)15%

Reward Details*

15%
From Contract
%
You Define
5%
Auto-Calculated

For Item Sale advertisers, Customer Cashback is fixed regardless of which situation CJ applies. Because Total CPA varies by situation, actual Netspend Commission will vary per transaction.

Reward Cap*

Purchase Requirements

Preview state
Program terms updated

Home Depot revised 2 of 9 category-list rates effective today. Your configured cashback is unchanged, but the Netspend Commission on affected categories has shifted — review before the next sync.

Flight budget exhausted — auto-paused

This flight reached its $140,000 total budget. It has been automatically paused and will not accrue further commission or cashback.

Overlapping Spend offer detected

This merchant category also has an active Spend Offer flight targeting an overlapping segment. Members may qualify for both this affiliate link and the spend-threshold reward.

Merchant Details*

The Home Depot
Public Terms
Item Sale
Month end + 2 months (~53 days)
7 days
Synced from Impact Program Terms · Last synced today at 10:42 AM

Commission Structure*

Impact rates are organized by category list rather than by situation — expand a row to see included categories.

Rate GroupTotal CPA
9 category lists (rank 1–9)
View categories		8%
13 category lists + base rate (rank 0, 10–21)
View categories		1%
Interior Furniture, Area Rugs, Housewares, Mattresses, Bedding & Textiles, Home Decor, Tabletop, Luggage, Wallpaper
Lawn & Garden, Patio & Grills, Storage & Organization, Power Tools, Hardware, Kitchen & Blinds, Bath, Lighting, Paint, Flooring, Building Materials, Appliances, Seasonal Decor

Not eligible: Clearance & Open Box (23 categories) — excluded by the merchant's program terms.

Reward Details*

8%
From Contract
%
You Define
3%
Auto-Calculated

Reward Cap*

Purchase Requirements

View Ad

Promotion Details

View Priorities

Premium Placement

Banner PlacementDisplays in the banner on the Rewards page.
Home Carousal (Dashboard)Appears in the premium home carousel for maximum visibility.
View Priorities

Offer Visibility

Show this offer to customersTurn this off if you only need the flight for backend tracking, processing, or API integration without displaying it on the rewards UI.
Visibility dates dictate when the customer can see the offer.

Approved Logo(s)

Drag & Drop to Upload

Upload multiple files by dragging and dropping here. Or, use the button to choose file(s). File type: jpeg, png. Max size: 5MB.

No images selected.

Hero Image(s)

Drag & Drop to Upload

Upload multiple files by dragging and dropping here. Or, use the button to choose file(s). File type: jpeg, png. Max size: 5MB. Minimum dimension: (width: 393, height: 333)

No images selected.

Ad Title Section

Body Large Body Body
Ag Body/xs/Reg 12/20 Ag Heading/lg/Bold 32/42

"How It Works" Steps

Edit Icon
Edit Icon
Edit Icon
Add Step

Body/Disclosure

Affiliate disclosures require approval every 6 months, please check for compliance.

Communication Guardrails

Email NotificationsSend promotional emails
SMS NotificationsSend text message alerts
Push NotificationsSend app push notifications

Basic Info

Incentive Config

Ad Setup

Settings

Organization, team access, and integration configuration.

Organization

Basic details for this Netspend Rewards workspace.

Notifications

Choose what triggers an alert to your team.

Budget pacing alertsNotify when a flight exceeds 90% of daily budget
Campaign status changesNotify when a campaign moves to Active or Ended
Rule publish confirmationsNotify when a reward rule is published to production
Weekly performance digestSummary email every Monday at 8am CT

Team members

Who has access to this workspace.

NameEmailRoleStatus
Molly Francismfrancis7@mac.comOwneractive
Diego Ramirezdiego.ramirez@netspend.comEditoractive
Priya Natarajanpriya.n@netspend.comEditoractive
Sam Whitfieldsam.whitfield@netspend.comViewerinvited

API & webhooks

Keys used to sync rule evaluations with the Netspend core platform.

Production keyns_live_8f2c...a91d
Rule evaluation webhookhttps://hooks.netspend.com/rewards/eval
connected